About Us
Owner and the founder of the Rocker Industry.
Owner and the founder of the Rocker Industry.
Owner and the founder of the Rocker Industry.
Owner and the founder of the Rocker Industry.
ROCKER
OUR JOURNEY
ROCKER industry established in 1985, under the guidance of Mr. Virender Kumar Gupta.
Back In 1985, ROCKER took root in the town of DELHI, with the idea of making quality electrical switches at an affordable prices. The company began operations in a tiny workshop with just an idea and with over time we ventured into a manufacturing and trading hub as India’s Leading Manufacturer Of Electrical Accessories and Wires & Cables.
Thanks to a single-minded sincerity towards its customers and its devoted employees, the company started gaining market share and the trust of the industry at a pace greater than ever. This positive response has led the company to expand into many more product categories like Electrical Accessories in 2000, Wires and Cables in 2007, and Cable Ties in 2016. Today, the company has more than 1000 SKUs and has experience of more than 3 decades and boasts of a PAN India as well as export sales and distribution network!
ROCKER
VISION
We are setting the course for long term value creation through accelerated growth and stronger profitability with a simplified and leaner company structure. One of his forethought is, making ROCKER as one of the best and most popular electrical leading brand company in India with a significant global presence in next upcoming years. And by acting responsibly, excellent, and innovative – which are the values that form the foundation of ROCKER we will definitely achieve our mission.
Our unwavering belief is that a successful and sustainable business is one that actively contributes to the betterment of the world. The heart of ROCKER's strategy lies in this symbiotic relationship between success and societal well-being. As we continue to innovate and evolve, we remain steadfast in our commitment to making a meaningful and enduring impact on the society we serve. At ROCKER, it's not just about doing business; it's about shaping a better future for everyone.
With Rocker, you can trust that every flip of the switch brings peace of mind and a safer living environment for your entire family.
ROCKER
PURPOSE
From the beginning our purpose was to serve the society. A company should not only focus on maximization profits. It should also serve the society with technologies and products, with its employment practices, with everything that it does should not affect the nature and the society, and this idea is still alive today in ROCKER industry i.e. serving society while doing successful and sustainable business is at the heart of ROCKER strategy , it’s our company’s ultimate purpose.
In a world where the consequences of business decisions ripple far and wide, we remain resolute in our commitment to creating a sustainable business model that harmonizes with the greater good. The heart of ROCKER's strategy beats in rhythm with our vision of a society where business and sustainability coexist seamlessly. It is not just a corporate slogan; it is our enduring commitment and our company's ultimate purpose.
With Rocker, you can trust that every flip of the switch brings peace of mind and a safer living environment for your entire family.
It's Different
ROCKER
We are ROCKER, trusted specialists in the domestic electrical industry and pioneers in the production of specialized wire & cables and electrical accessories. Our team’s experience of over three decades has enabled us to develop and enhance our processes to make truly innovative utility products. We ensure that our products not only adhere to the quality standards of the market but surpass them. The constant will to improve ourselves is clearly visible in our state-of-the-art manufacturing plants. All our products are guaranteed by the ISI mark of conformity bestowed on us by the Bureau of Indian Standards (BIS), which controls & safeguards the correspondence of the products as per Indian Standard (IS) requirement. We are also ISO 9001:2015 certified thanks to our excellent Quality Management Systems.
Rocker, the electrical brand of tomorrow, redefines switch design with sleek aesthetics and cutting-edge technology, seamlessly blending into modern interiors while revolutionizing everyday interactions.
Customer Reviews
The seamless installation and top-notch performance have exceeded my expectations, they never disappoint.
Choosing ROCKER for my electrical needs was a game-changer. I wouldn't trust any other brand for my electrical needs.
Rocker has truly electrified my trust in quality! Their electrical wires, cables, and modular switches are exceptional.
